Intimate apparel is, well, very much a personal comfort, but a comfort that has the power to excite sensation. I think you can agree, there’s just something very empowering about slipping into a soft, delicate panty that makes you feel so safe and protected, yet a fierce bombshell all at once. It’s an inexplicable dichotomy, a feeling so unique to a woman’s understanding of herself.
Now, did you ever think that same sexy confidence could come from receiving a business loan? Well, what if you, wearing a soft, delicate panty was the reason why an underprivileged woman could rise out of poverty, provide for her family, and incite change in her community? It may sound hard to believe, but everyday, women just like you are exacting women’s empowermeant and promoting self-sufficiency by simply loving their underwear, with the help of Empowered By You. As a social enterprise, Empowered By You’s luxury lingerie brand is making microfinance sexy, while leveraging high fashion’s clout to spur a socially conscious movemeant of “innerwear for inner strength”.
The brand was born from the desire to provide a seamless, sexy, everyday panty to fit the chameleon life we all lead. But beyond their love for second skin lingerie, the ladies at Empowered By You cherish their fellow woman, especially those striving for autonomy. Working with Seven Bar Foundation, Empowered by You donates 20% of every sale to fund microfinance loans to women. This vital effort extends ladders of opportunity to struggling women all around the world, to work their way out of poverty, and into business. Believing in paradigm shifts, and the power to turn challenge into empowermeant, the brand is encouraging all women, to harness a sense of liberation from anyone, and anything that gives them strength.
With the ethos: “whatever empowers you, empowers women everywhere”, this special lingerie transforms its duty as quiet innerwear, to inner armor with a powerful voice! Whether you’re a thong or a brief kind of gal, there is a seamless, stay-put Empowered By You panty just waiting to get your bottom behind the cause! Just think— what empowers you? And together, we can continue to prove, that more than diamonds, or expensive gifts, a woman’s independence is truly a girl’s best friend, forever.